In this episode of 'Cementing Europe’s Future', we welcome Alessio Rimoldi from Concrete Europe for to discuss the association's role and objectives within the EU concrete industry. Alessio explains how Concrete Europe, formed by leading concrete-related organisations, aims to develop the industry within the legislative and standardisation framework, focusing on the EU Green Deal. He also shares the association's approach to advocating for a holistic, science-based policy and technology neutrality to foster innovation and sustainability.